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Strategic Management Simulations: A Current Assessment

Michael J. Keeffe

Southwest Texas State University

David A. Dyson

Oral Roberts University

Robert R. Edwards

Arkansas Tech University

This review is concerned with assessing the use and popularity of general management simulations in the strategic management course and arguments for using or not using simulations as a learning tool. Simulation use for teaching strategic management concepts has not changed substantially, and the rise of microcomputers has not had much of an impact on usage. Conversely, the games themselves and the method of administering games have changed, but the rationale for using or not using simulations has not changed.

Key Words: business gaming • game administration • general management simulations • strategic management course

Simulation & Gaming, Vol. 24, No. 3, 363-368 (1993)
DOI: 10.1177/1046878193243008
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