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Simulation & Gaming
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System-dynamics-based modeling of business simulation algorithms

Steven Gold

Rochester Institute of Technology, stevengold{at}cob.rit.edu

Research on the internal algorithms used to model business simulations have focused on individual components of the business system. Yet the business environment is complex in nature, characterized by interdependencies and nonlinear relationships that require a systems approach if effective game design is to be achieved. In this article, a system-dynamics-basedd interactive model of a business enterprise simulation is developed consisting of 18 equations. The model draws heavily on the economic theory of the firm and the expansive body of prior research on the design of business simulations. The focus is on the linkages between the production, cost, revenues, profits, and stock market value of the firm. A working model of the recommended system is tested, and its empirical properties are discussed. It is found that to develop effective algorithms within each functional area of business, the dynamic impacts on the whole enterprise must be evaluated.

Key Words: algorithm • computer • design • model • simulation • system

Simulation & Gaming, Vol. 36, No. 2, 203-218 (2005)
DOI: 10.1177/1046878104272433
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